1: In a bowl, mix together the warm milk or water and dry active yeast with 1 tablespoon of sugar. Let it activate for about 10 minutes.
2: In a large mixing bowl, combine the flour, salt, and 1 tablespoon of sugar.
3: Add the soft butter, activated yeast mixture, heavy cream, and the frozen pimento peppers (chopped).
4: Mix until a dough forms. Knead the dough on a floured surface until smooth, about 10 minutes.
5: Place the dough in a greased bowl, cover, and let it rise until doubled in size, about 1 hour.
6: Punch down the dough, shape it into rolls, and place them in a greased baking dish.
7: Let the rolls rise for another 30 minutes.
8: Preheat the oven to 350°F (175°C).
9: Bake the rolls for approximately 30 minutes until golden brown.
10: Brush with extra melted butter before serving.
